Playbooks
Growth

Go-to-market plan

A launch plan for the first customers. It positions the offer against what buyers use today, names the best-fit customer and the people in the buying decision, and sets offer and pricing hypotheses. It lists candidate channels, picks a few cheap tests with a budget chart, and lays out a dated launch plan with one primary metric, a weekly target, and the risks to watch.

Readyv1.1.0

Prompt

Follow https://raw.githubusercontent.com/foundrvibe/playbooks-for-agents/main/plugins/playbooks/skills/run-playbook/SKILL.md

Playbook: go-to-market
Describe the company or idea here.

What it writes

  1. 01Positioning
  2. 02Buyers
  3. 03Offer and pricing
  4. 04Messaging
  5. 05Channels
  6. 06Launch plan
  7. 07Metrics
  8. 08Risks
  9. 09Assumptions
  10. 10Sources

Ask for it like this

  • go to market
  • go-to-market plan
  • gtm plan
  • launch plan
  • positioning
  • marketing channels